American Microbrand Watches & Independent Watch Brands
Showing 145–168 of 225 brands · Page 7 of 10
The American microbrand scene is as varied and as dynamic as the country itself. Everything from field watches in Texas to dive watches on the Carolina coast to art-school weirdos in Brooklyn. Every flavor lives here. You could even call it a "melting pot" of sorts (yeah seems accurate too, right? Would you believe me if I told you I just made that up?).
R

Rafter Watches
Sheridan, United States·2025
$400
AmericanaCollectibleDesign-Forward
L

LIV Watches
Miami, United States·2012
$350–$2,600
Bronze CaseChronomastersFun
R

Richard Harvey Watch Company
DormantSterling, United States·2021
$600–$800
AmericanaAviatorMilitary
T

TSAO Baltimore
Baltimore, United States·2018
$500–$1,500
Affordable LuxuryAmericanaBronze Case
W

Winfield Watch Company
Baltimore, United States·2019
$250–$650
Adventure ReadyAmericanaDiver
M

Monterey Watch Co
Swannanoa, United States·2022
$200–$700
Adventure ReadyAmericanaDiver
E

Eone Watches
Washington, United States·2011
$200–$300
Engineering-DrivenFunMinimalist
T

Tornado
St. Louis, United States
$100–$500
ChronomastersDaily DriverShiny
N

NFW
Fairfield, United States·2005
$200–$800
Adventure ReadyAmericanaCollaborative
S

Shield Watches
Novi, United States·2008
$200–$600
Deep DiverDiverMilitary
V

Valour Watches
Irvine, United States·2023
$500–$600
Affordable LuxuryDesign-ForwardLume Lovers
R

Royter Watches
New York, United States·2017
$2,950–$5,000
Design-ForwardMinimalistValue Play
L

La Touraine
Charlotte, United States·2019
$250–$600
Neo-VintageValue Under $300
J

JWalker Watch Co.
Groton, United States·2025
$50–$250
AmericanaArt DecoDaily Driver
D

Dryden Watch Company
Kansas City, United States·2019
$250–$700
ChronomastersDaily DriverDiver
M

Mr. Eatwell
Portland, United States·2020
$400–$800
Anti-VintageBronze CaseFun
A

Artefkt
Detroit, United States·2024
$1,450–$1,650
Adventure ReadyKnockaroundUnique
W

Wolf Creek Watch Co
Duluth, United States·2019
$700–$1,400
Adventure ReadyAmericanaBronze Case
A

Ash's Watches
Darien, United States·2025
$100–$700
Daily DriverEclecticIndependent Atelier
T

Traska
Jacksonville, United States·2018
$600–$1,600
Adventure ReadyAffordable LuxuryDaily Driver
B

Brew Watch Co
New York City, United States·2015
$300–$500
Affordable LuxuryBorderlandsChronomasters
M

Mater Made
Los Angeles, United States
$600–$700
Design-ForwardUnique
D

Day & Night Watch Co.
Dallas, United States
$250–$400
Cultural FusionDaily DriverStatement
M

MkII
Oreland, United States·2002
$600–$3,000
HomageLimited RunMil-Spec Repro