Skip to main content

    American Microbrand Watches & Independent Watch Brands

    Showing 25–48 of 225 brands · Page 2 of 10

    The American microbrand scene is as varied and as dynamic as the country itself. Everything from field watches in Texas to dive watches on the Carolina coast to art-school weirdos in Brooklyn. Every flavor lives here. You could even call it a "melting pot" of sorts (yeah seems accurate too, right? Would you believe me if I told you I just made that up?).

    F
    Fleming

    Fleming

    Carmel, United States·2024

    $66,900–$69,400

    ExpensiveGrail-esque
    R
    Retter Watches

    Retter Watches

    Dormant
    New York, United States·2022

    $850–$1,600

    Affordable LuxuryDesign-ForwardDress Watch
    S
    Stella Watch Company

    Stella Watch Company

    New York, United States·2019

    $1,000–$1,300

    Design-Forward
    H
    Heitis Watch Company

    Heitis Watch Company

    Buffalo, United States·2015

    $150–$500

    Design-ForwardMinimalistModernist
    B
    Big Idea Design

    Big Idea Design

    Chattanooga, United States·2011

    $150–$1,000

    Engineering-DrivenExotic MaterialsIndustrial
    P
    Praesidus

    Praesidus

    Phoenix, United States·2019

    $100–$1,650

    AmericanaBronze CaseChronomasters
    T
    The Unemployed Philosophers Guide

    The Unemployed Philosophers Guide

    Brooklyn, United States·1989

    $0–$50

    FunValue Under $300Weird Art Kid
    J
    J.Ciro

    J.Ciro

    Fanwood, United States·2014

    $200–$350

    Adventure ReadyChronomastersDesign-Forward
    F
    Foster Watch Co

    Foster Watch Co

    Eugene, United States·2022

    $450

    Daily DriverMinimalistValue Play
    A
    Avian Watches

    Avian Watches

    Gulf Breeze, United States·2019

    $400–$600

    AmericanaAviatorMaybe Defunct
    C
    Contrarian Watches

    Contrarian Watches

    King of Prussia, United States·2025

    $400–$1,500

    Design-ForwardDiverShiny
    M
    Mad Hudson Watches

    Mad Hudson Watches

    Chicago, United States·2024

    $150–$250

    FunSub-36mmUnique
    C
    CLE-Time

    CLE-Time

    Willoughby, United States·2015

    $150–$500

    Daily DriverFunMinimalist
    G
    Gotham Watch

    Gotham Watch

    New York, United States·1985

    $150–$300

    AmericanaHomageNeo-Vintage
    A
    AVeritas

    AVeritas

    Rochester, United States·2006

    $1,000–$5,000

    AmericanaClassicDress Watch
    I
    Impossible Watch Company

    Impossible Watch Company

    Talkeetna, United States·2021

    $500–$800

    Adventure ReadyArt Deco
    S
    Szanto

    Szanto

    Boise, United States·2013

    $150–$500

    Adventure ReadyField WatchKnockaround
    A
    Atomishine

    Atomishine

    Los Angeles, United States·2019

    $300–$600

    ChronomastersEclecticFun
    C
    Chesapeake Watch Co.

    Chesapeake Watch Co.

    Leesburg, United States·2023

    $300–$400

    AmericanaCollectibleDesign-Forward
    T
    Trafford Watch Company

    Trafford Watch Company

    Austin, United States·2021

    $650–$950

    AmericanaArt DecoGMT Capable
    C
    Camp Watches

    Camp Watches

    Culver City, United States·2023

    $900–$1,000

    Daily DriverDesign-ForwardField Watch
    E
    Esoteric Watches

    Esoteric Watches

    Charlotte, United States·2020

    $750–$900

    Limited RunStatementUnique
    A
    Arethusa Watch Co

    Arethusa Watch Co

    Hartford, United States·2021

    $300–$400

    Adventure ReadyDesign-ForwardDiver
    E
    E. Stohlman Watch Co

    E. Stohlman Watch Co

    Baltimore, United States·2022

    $1,600–$2,100

    AmericanaDress WatchExotic Materials

    Browse by country

    Browse the Atlas

    Get the latest drops, new brands, and Atlas updates.

    Independent project, not affiliated with or endorsed by any brand listed herein. Trademarks belong to their respective owners.

    ·All brands A–Z·About·Privacy

    © 2026 Microbrand Atlas