
EMG Watches
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Brand vibe
EMG Watches is a US-based microbrand founded in November 2016 by two WatchUSeek regulars who brought in a Hong Kong-based production veteran as an equal third partner. The founders had no formal watch-industry background; EMG grew organically out of forum culture, funded by small pre-sale batches and shaped by open polls on colorways, movements, pusher placement and endlink design. The debut DL63 Panda (Seagull ST1901, 42 mm hand-wind chronograph) sold out the day after prototype photos hit the forum, and set the template. As far as I can find, though the acronym itself remains officially undefined.
Sourcing & Build
Community verifiedSourcing Notes: Design and customer service in West Michigan, USA; production coordinated through Eddy Tse's (HKED) Hong Kong network with Chinese case/dial suppliers. Movements: Seagull ST1901 hand-wound column-wheel chronograph (Horizon, DL63/NL17), Miyota 90S5 (Nemo Diver), Sellita SW330 (Odyssey GMT). Horizon V2: 38 x 38mm, 46.5mm lug-to-lug, 13.45mm thick, 22mm lugs tapering to 16mm, domed sapphire, 100m water resistance, BGW9 lume, recessed matte subdials with raised internal tachymeter on DL63. Verified against emgwatches.com product pages.
Cost Transparency
- Dispatch (ships from)
- 🇺🇸United States
- Headquarters
- 🇺🇸Grand Rapids, United States
- Assembly
- 🇭🇰Hong Kong
Not enough information for a duty figure
The fields above are reported facts. None of them establishes customs origin: that depends on the watch's tariff classification and a substantial-transformation analysis, and what you actually pay also depends on the seller's shipping and duty-payment terms. Ask the seller for the country of origin and whether duties are collected at checkout, and confirm rates against official sources.
This page was last updated: October 7, 2026 at 4 am
