Ochs und Junior

    Active
    La Chaux-de-Fonds, SwitzerlandEst. 2006Ludwig Oechslin, Beat Weinmann and Kurt Koenig$2,750–$27,200Website

    Updated today

    Philosophy

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    Brand vibe

    Ochs und Junior is a small independent maker built around Ludwig Oechslin's method of solving complications by removing parts rather than adding them... its annual calendar adds about six components to a stock ETA 2824-2. Watches are customised and assembled at a single atelier in La Chaux-de-Fonds and sold direct rather than through retailers, and the brand deliberately skips the Swiss Made label in favor of naming its actual suppliers

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    Sourcing & Build

    Inferred
    Case origin
    Switzerland
    Dial origin
    Germany
    Hands origin
    Switzerland
    Lume type
    Swiss Super-LumiNova on selected models
    Movements

    Sourcing Notes: Ochs und Junior buys ETA, Sellita and Ulysse Nardin base calibres and modifies them in-house, adding complications with as few extra parts as possible - the annual calendar adds roughly six components to an ETA 2824-2. The brand declines the Swiss Made label, arguing that naming its actual partners matters more: cases and components come from suppliers near Lucerne and La Chaux-de-Fonds, dials are printed just across the German border, and straps and pouches are handmade by Sabina Braegger. Watches are assembled, customised and sold direct from the atelier at Rue Numa-Droz 143.

    Cost Transparency

    🇨🇭

    Ships from La Chaux-de-Fonds, Switzerland

    Import duty applies

    Current Rate

    12.5%

    6% HTS + 6.5% Section 301 (forced labor)

    Est. Duty

    $344–$3400

    on $2750–$27200 watch

    VAT included in Swiss prices. Export prices available excluding VAT.

    Section 301 forced-labor tariff capped at 12.5% total including MFN duty (Trade Act of 1974, effective July 24, 2026). With the ~6% HTS base rate on mechanical watches, the incremental Section 301 duty is 6.5%. Replaces both the struck-down IEEPA reciprocal tariffs and the expired Section 122 surcharge.

    Tariffs are assessed based on where the watch is assembled, not where individual components originate. A watch with a Japanese movement assembled in the US incurs no import duty.

    Learn more about watch tariffs

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    This page was last updated: August 24, 2026 at 4 am

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