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Sourcing & Build
Community verifiedSourcing Notes: Naoya Hida & Co. (est. 2018, Tokyo) produces ultra-low-volume dress watches — roughly 10–20 pieces per model per year, with annual production fully allocated via a spring application lottery. Cases are machined in Japan using modern CNC techniques and finished by hand. Dials are made in-house from sterling silver, German silver, Argentium silver, or porcelain, with deeply engraved indices and Roman numerals executed by engraver Keisuke Kano. Hands are three-dimensionally machined and finished in Japan. No lume is used — these are pure dress watches. Movements are heavily modified Swiss bases (Valjoux/Peseux/ETA 7750 platform and vintage Valjoux 23 for the TYPE7A chronograph), regulated and finished in-house in Tokyo; the TYPE6A perpetual calendar (Cal.3025PC) is a collaboration with Habring² (Austria) using a Dubois-Dépraz calendar module. Straps are supplied by Jean Rousseau (Switzerland) with a customer fitting from 32 sample lengths. Team includes founder Naoya Hida, WOSTEP-certified watchmaker Kosuke Fujita, and engraver Keisuke Kano. Source: brand website (naoyahidawatch.com) and published interviews.
Cost Transparency
Ships from Tokyo, Japan
Current Rate
12.5%
6% HTS + 6.5% Section 301 (forced labor)
Est. Duty
$2400–$13313
on $19200–$106500 watch
Pricing shown includes Japanese taxes; export pricing without taxes available
Japan is capped at 12.5% total including MFN duty under the Section 301 forced-labor tariffs (effective July 24, 2026). Japanese movements (Miyota, Seiko) are components — the tariff applies to where the finished watch is assembled, not where the movement is made.
Tariffs are assessed based on where the watch is assembled, not where individual components originate. A watch with a Japanese movement assembled in the US incurs no import duty.
Learn more about watch tariffsThis page was last updated: August 6, 2026 at 4 am