Ming

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    Kuala Lumpur, Kuala Lumpur, MalaysiaEst. 2017Ming Thein (+ 5 co-founders)Website

    Updated March 31, 2026

    Philosophy

    Release Archive

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    17.09 - Blue
    17.09 - Blue

    4 colorways

    2022CHF $2,950
    38mmSellita SW330-2 (automatic, independent hour hand)100m WR
    19.02 Worldtimer - Anthracite / Red Accents
    19 Series
    2019CHF $11,900
    39mmSchwarz-Etienne for MING (automatic, worldtime)100m WR
    37.09 Bluefin - Deep Blue (metallized sapphire dial)
    37.09 Bluefin - Deep Blue (metallized sapphire dial)

    2 colorways

    2024CHF $4,950
    38mmSellita for MING SW300.M1 (automatic, skeletonised rotor)600m WR

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    Sourcing & Build

    Inferred
    Case origin
    Switzerland
    Dial origin
    Switzerland (sapphire dials, laser-etched and lume-filled)
    Hands origin
    Switzerland
    Lume type
    Super-LumiNova X1 (signature heavy application)
    Movements
    Sellita SW300.M1 (customized)
    Sellita SW330-2 (customized)
    Schwarz-Etienne ASE 200.00 (customized)
    Agenhor AgenGraphe
    ETA 7001.M1 (modified)

    Sourcing Notes: Design studio model. All watches designed in KL, manufactured and assembled in Switzerland by elite specialist partners. GPHG Horological Revelation 2019, Sports Watch Prize 2024 (37.09 Bluefin). Models retired after production run. Strong secondary market premiums. ~6 co-founders with 80+ years combined collecting experience.

    Cost Transparency

    🇨🇭

    Ships from Switzerland

    Tariff situation in flux

    Current Rate

    16%

    6% HTS + 10% Section 122

    Est. Duty

    $472–$1904

    on $2950–$11900 watch

    ⚠ Current Section 122 rate expires Jul 24, 2026 — rates may change.

    Prices shown in CHF exclusive of taxes, duties and levies. Insured shipping included. Sold direct only via ming.watch. Most models sell out rapidly and are retired after production run.

    IEEPA reciprocal tariff (originally 39%, later 15%) struck down by SCOTUS on Feb 20, 2026. Currently flat 10% Section 122 tariff. HTS base rate varies 4-11% by movement type; 6% is typical for mechanical watches. Framework deal with US in limbo.

    Tariffs are assessed based on where the watch is assembled, not where individual components originate. A watch with a Japanese movement assembled in the US incurs no import duty.

    Learn more about watch tariffs

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    This page was last updated: March 31, 2026 at 3 am

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